Day of Design

Zodiac Old Trees Tea

In the past five thousand years of Chinese history, tea has always considered to be “the taste of Chinese culture” as main beverage in our daily life. GuiDing Zodiac Old Tree Tea, is a Yunnan black tea. The designer extracted the special design elements in Chinese traditional twelve animals, and then combined with Chinese tea culture. Hollowed-cut packaging design and the colors the designer he used in each animal expressed people ancient zodiac tea trees. Outer packing used a certain kind of special paper material with very high quality.

D One

D One is a small but exquisite packaging design for donut. Created by Jiaru Lin, the concept is to enhance the experience of eating donut. A unique feature for D One packaging is that the bottom carton functions as a container, and serves as a beautiful plate when unfold; the packaging also includes a fork in it. The materials are eco-friendly and make little waste of paper when produce. To avoid the packaging from rolling around and easy to stack on shelf, D One result in a dodecagon shaped design. Jiaru approaches a clean and modern design, which focusing on the product itself— donut.

eo Beauty & Health

Studio 10 Design created the packaging of one of their client's signature product, the beauty soap. As their client's products contain no artificial colors and preservatives, Studio 10 decided to create a clean design that can showcase that. The main visual that is used is an irregular shape that symbolises soap dissolving in water. By using translucent paper in the packaging, consumers will be able to see the soap as it is, natural, uncovered. Besides, stitching is used to give the packaging a more unique and handmade feel.

Kellyone

Hive

Eggs Hive is an egg packaging inspired by the structure of beehive. The hexagon form greatly enhances the strength of the box, since it can bear force better than any other shape. The package is made of kraft paper, which is raw, strong and eco-friendly, and assembled without use of glue. The handle is not just to make the box is easier to carry around, it also designed to lock the lid of the box as well.

Cutty Sark

The outlook on the Scotch whisky segment in India is masculine. It is traditionally an expensive drink that symbolizes achievement and success. Taali Creative has taken its brief to create an India relevant packaging and brought focus on the Cutty Sark spirit and personality. The symbology of the shield, ship elements have been emphasized so the brand does not lose its character in its effort to relate to a local market. Contrasting colours were used to create shelf presence and visibility. To hold, the pack has a texture created with UV varnish which deepens the idea of a stormy sea.

Amazing design. Good design. Best design.

Good designs create value for society. Everyday we feature a special design project that demonstrates excellence in design. Today, we are pleased to showcase an award-winning design that makes a positive difference. We will be featuring more great and inspiring designs daily. Make sure to visit us everyday to enjoy new good design products and projects from greatest designers worldwide.