Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Edible Insects

Insect-protein industries are growing, this is one of the strangest/challenging projects I have worked on, How can I ever make an Edible Insect brand feel appetising/or lets say less disgusting?! The beauty in the details of insects was the insight to build on the visual identity. The biggest challenge is to create an appeal rather than develop repulsive insectological associations and not to shock unprepared consumers with options for serving, and to use illustration to communicate beauty. The main challenge is to transform the association of disgust into beauty.

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ZeSoup

Quzend studio team had a goal to create a packaging for instant soups saying that it is a natural product, as well as very tasty and healthy soups. As this is the first batch of soups to be produced and it should attract attention, the emphasis was on color solutions. Each main shade completely repeats the color of the product, and the black background of the package intensifies this effect of brightness showing it in contrast. On the cover there is a minimum of information to attract the client with a sense of taste and beauty of the product.

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TM Liquor Packaging

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Buon Gelato

Buon Gelato is the premium ice brand of Lotte Confectionery that truly embodies the chewy texture of the authentic Italian gelato. Differentiation with other products was pursued through even more abundant tastes by adding a diverse range of toppings made of excellent ingredients. Buon Gelato is an authentic Italian gelato ice cream enjoyed in hand and it was established along with clear differentiation between the products through a single and tone and tone color.

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Wanglaoji Recipe 1828

WANGLAOJI is about a true story where people in the old times practicing medicine and curing the sick in the southern China. Herbal tea does not function like normal medicine there and people consume it more like it is a daily-consuming healthy beverage. The designer employs the traditional artistry of Chinese serial pictures to reveal the ancient and mysterious world of Chinese medicine. The red paper of tinfoil covered on the top of the bottle helps to maintain the sanitation when people tastes the tea, which is somehow succeeded from the old times.

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Snow Breweries-Jiang Xin Ying Zao

Main part of the glass bottle are traditional Chinese window frames carved in relief. They adopt an old technique named “Bubujin” to forge those frames, which imply the meanings of a promising career and a bright future. The 4 Chinese characters of Jiang Xin Ying Zao are embedded subtly into the frames in a vertical order. As so they found out a standpoint to design it, which is ingenuity is no longer showed off and only the perfection of every single detail is kept, which is exactly the extreme expression of the name.

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Amazing design. Good design. Best design.

Good designs create value for society. Everyday we feature a special design project that demonstrates excellence in design. Today, we are pleased to showcase an award-winning design that makes a positive difference. We will be featuring more great and inspiring designs daily. Make sure to visit us everyday to enjoy new good design products and projects from greatest designers worldwide.

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