The compound design of Distillates Bolgrad comprises a numerous of features. Undoubtedly, consumers will distinguish this design from many others, and this will make them to hold the bottle and examine it. The main aim of this project was to combine the pan-European style of fruit distillates and the current product positioning, which would be attractive to the Ukrainian markets. So, 3 different types of design were offered to be chosen. Finally, the client's choice was an option that optimally reflects the branding concept of the product and the wine maker itself.
The 2019 Pepsi Year of the Pig limited edition can collection celebrates the holiday with emotional resonance. These hand-crafted illustrations communicate the energy and enthusiasm of the holiday. The 2019 zodiac sign, the pig, symbolizes wealth and good fortune and is featured alongside dynamic elements of Chinese New Year. Each illustration is encompassed by a vibrant heart shape that expresses the idea of “for the love of giving” during this festival. This unique and limited edition series is available for purchase on e-commerce platforms and premiums in BTL sales in China.
Trying to combine the distinct elements that refer to the name of the product, the design reinforces the message that it proposes. It transmits an exciting and intriguing image. The illustration of a defiant condor displaying its wings, denotes the sense of freedom, conjugated with the symmetrical and suggestive medal, added to a background illustration with an imaginary landscape which brings poetry to the design, generate an ideal combination to convey the message wanted. A sober color palette gives it exclusive features and the typographic use remits to a traditional and historical product.
The agency decided to abandon the cliches - Art Nouveau ribbons, heraldry, gold, crimson and green colours, Schwabacher font etc. They are overused and not communicating the needed craft. The agency put emphasis on simplifying the logo and marrying the analogue world, represented by a series of fine pencil-drawn motifs and lettering, and digital world, represented by simple shapes and clean spaces filled with an unorthodox colour-coded palette distinguishing the 15 beers.
Skall is inspired by Aztec culture and the symbolic golden eagle. The design consists of six different options, each in a glass or metal finish. Each option bears a unique illustration of an Aztec God. Three glass options are special editions, containing standard alcohol and a syrup extract. The alcohol and modest syrup glass vessels are stacked in a hand-crafted leather housing and in a wooden box, adorned by the more revered of Aztec Gods. In contrast, the Metal line have a gold, silver and bronze finish and are presented in a white leather case, highlighting the secondary Aztec Gods.
Unrefined sake is not widely known abroad. Awanawa's mission is to provide genuine sake to people all over the world in a whole new style. The design aims to make this new brand a different genre than Japanese sake. In Japan, distribution in a new technology complex bottle, which has never been done before, can be used to reduce the weight of the product, to shield the light for quality retention, and to represent the fine texture that could not be expressed with conventional technologies. It was possible. With this design, designer wants people overseas to experience the fresh taste of sake.
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