Day of Design

Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Nong Li

Nong Li is a beer packaging design inspired by the Yangshao Culture of ancient China. The bottle is shaped after the Shuang Er Ni Yu, a salamander fish patterned pottery vessel used as a liquor container in that early culture. Black pottery craftsmanship is combined with a traditional glass form, and the dark color protects the beer from light and temperature changes. Geometric patterns add visual interest and provide a secure grip. The cap illustrates four steps of an ancient Chinese toast ritual: taste, offer, respond and reciprocate.

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Xijiu Matured Liquor

Xijiu Matured Liquor is a packaging design for a Chinese liquor series. The bottle keeps the classic drum silhouette of the brand and refers to the circular form of a piece held in the Palace Museum, a shape linked with completeness and harmony in traditional Chinese culture. Age statements of 15 and 30 years are laser engraved as flowing ribbons. The cap uses a four sided auspicious shape and opens and closes smoothly. Inside, an original woodcut style illustration shows the landscape along the Chishui River and the brewing ingredients. The outer box is easy to carry and store.

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Moutai Dream Red

Moutai Dream Red is a packaging design created for a Chinese liquor product. The package measures 137 by 137 by 360 millimeters and uses a cinnabar red inspired by Han dynasty lacquerware, combined with black for a premium look. An illustration shows the brand mascot raising a glass in celebration. The structure applies a hollowing technique, hot stamping and ultraviolet printing on renewable specialty paper. About 95 percent of the package is environmentally friendly and biodegradable. The design is intended for gifts, collection and banquet use.

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Perfectly Imperfect

This glass sauce bottle celebrates the beauty of imperfection by transforming natural production variations into a meaningful design feature. Inspired by the irregular shapes of fresh tomatoes, each bottle maintains a consistent geometry while displaying subtle organic differences within controlled manufacturing tolerances. These gentle variations give every bottle a unique identity, enhance shelf presence, and invite consumers to choose the one they feel most connected to, turning a simple purchase into an engaging and personal experience.

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Lidu 1308

Lidu 1308 is a packaging design for a Chinese spirit. The design unites Jingdezhen porcelain craft and Lidu brewing tradition. The ceramic bottle holds 500 ml and carries Yuan Dynasty blue and white dragon motifs with underglaze painting and an embedded golden seal. The metal alloy cap is engraved with characters inspired by movable type printing. The outer case is made of rigid board wrapped in silk textured material, decorated with twin dragons in blue relief and gold stamping. A rotating opening structure reveals the bottle for display.

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CHUEHFENG Hami melon wine

Chuehfeng Hami melon wine's packaging blends the regional culture of Hami City in Xinjiang Uygur Autonomous Region with a strong sense of product value, reflecting the Silk Road's heritage. It transforms the local specialty into a Frontier Wine symbolizing Silk Road culture, using eco friendly materials and an innovative bottle cap that doubles as an incense holder. Smart labeling technology merges tradition with modern innovation, delivering a high quality, multifunctional packaging design.

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