Day of Design

Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Diaoyutai

Diaoyutai is a well-known Chinese brand with many products. For a successful brand, designers have been thinking about how to shape it, so as to maintain a deep visual point while maintaining the original visual system. The designer chose "Dragon", which represents the highest image in ancient China, as the main element of the design. The bottle cap design is very full, and the square bottle cap is reminiscent of the "jade seal" representing the imperial power. The bottle design is very simple. This comparison shows a very solemn visual image and has a unique Chinese style.

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Milk Baobab Baby Skin Care

It is inspired by milk, the main ingredient. The unique container design of the milk pack type reflects the product characteristics and is designed to be familiar to even the first-time consumers. In addition, the material made of polyethylene (PE) and rubber (EVA) and the soft characteristics of pastel color are used to emphasize that it is a mild product for children with weak skin. The round shape is applied to the corner for safety of mom and baby.

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Cong Tai Baijiu

The design uses modern and traditional elements to transfer a fashionable effect. The design of the label uses the shape of a rat and a coin to convey a rich and auspicious idea. The outer ring of the label design is decorated with a light shape to create a lively effect. The bottle is made of the ceramic. The surface texture of the bottle is marble. The design combines the Eastern with the Western culture to create a sense of fashion. The design tries to convey a Chinese zodiac culture and presents a complete product characteristic.

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Si Te Baijiu

The box is embossed with a treasured flower pattern. The design has a complex and vitality effect. The shape of the label is inspired by the traditional Chinese mascot Ruyi. A traditional seal shape is underneath the label. The idea of using seal shape on the design is inspired by Chinese dragons and the Great Wall. The design transfers an oriental concept. The result of the product design is delicate.

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For India

Xiaomi India's packaging line has a new visual system. The new design wishes to strengthen brand recognition, as well as emphasizes the technological edge of Xiaomi products. The packaging has a carefully designed layout to communicate branding identity. Typographic, color and icon design also ensures that the Xiaomi style remains uniform across products from a wide variety of categories and dimensions. The front design builds a clear structure to display product information. After all, packaging becomes a visual memory and stand apart from market competitors.

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314 Pi

Experimenting with wine tasting is a never-ending process leading to new paths and divergent aromas. The infinite sequence of pi, the irrational number with the endless decimals without knowing the last one of them was the inspiration for the name of these wines without sulfites. The design aims to put the features of 3,14 wine series in the spotlight instead of hiding them among pictures or graphics. Following a minimalistic and simple approach, the label shows only the real characteristics of these natural wines as they can be observed in the Oenologist's notebook.

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