Day of Design

Nordic Bravery

In this design three elements go together well: harsh beauty of Scandinavia, courageous viking and sparkling beer. The central place in the design of the label is graphic illustration, it attracts interest in textual support, makes it more intelligible and convincing. The chosen range of colors makes the label saturated and contrast. This design for beer can be of interest to active, independent and confident people who loves the beauty and purity of nature. The name of the beer and the design complement each other and it is the idea of the designer.

Metaxa Grande Fine

Metaxa Grande Fine pays tribute to Greece and its aspirational way of living. The original white porcelain decanter, decorated with Greek folk art, helped establish Metaxa Grande Fine as a prized gift. Today it is re-introduced in a limited Collector’s Edition, inspired by its Greek roots, with a new contemporary look, capturing the essence of life and the free spirit of the Aegean Sea. Agean Blue brush strokes, set against the white porcelain bottle reflecting the magnificent light of Greece, give a fresh new look while still maintaining the unique identity of the Metaxa Grande Fine bottle.

Souldrops

The Mood

The design showcases five different hand drawn, vintage inspired and slightly realistic monkey faces, each one representing a different coffee from a different region. On their head, a stylish, classic hat. Their mild expression evokes curiosity. These dapper monkeys imply quality, their ironic sophistication appealing to coffee drinkers interested in complex flavor characteristics. Their expressions playfully represent a mood, but also allude to the coffee's flavor profile, mild, strong, sour or smooth. The design is simple, yet subtly clever, a coffee for every mood.

FonteVita

FonteVita redefines the boundaries of premiumness for the horeca sector not with a glass packaging but with a plastic one through a eye-catching shape, a new type of decoration, a shade made possible thanks to an original use of the multilayer technology and its easy colors dosing process instead of a full sleeve label. On the top there is LuxCap, the very first premium cap for pco 1881 cap, which is entirely customizable in colours, finishing and printings. FonteVita, a 39 grams bottle, is the alternative to glass with a lot of other benefits such as unbreakability, lightweight and low cost.

ZeSoup

Quzend studio team had a goal to create a packaging for instant soups saying that it is a natural product, as well as very tasty and healthy soups. As this is the first batch of soups to be produced and it should attract attention, the emphasis was on color solutions. Each main shade completely repeats the color of the product, and the black background of the package intensifies this effect of brightness showing it in contrast. On the cover there is a minimum of information to attract the client with a sense of taste and beauty of the product.