Day of Design

Kanniston Gingerbread Biscuits

We redesigned the whole core products from the cookies themselves to the packaging format, by doing so we enable the product to be the hero of the whole communication and show a difference in its functionality. This all was achieved by keeping things simple.

Deundeunhan Beans

Tequila 29 Two Nine

There is no other bottle such as the one of Tequila 29 Two Nine in the whole tequila industry. Tequila 29 Two Nine represents and captures the cosmopolitan, elegant and youthful side of Mexico through its design. The main logo design, name and bottle image moves away from all the traditional, old and rustic tequila brands. Inspired by the party scene and Mexico's modern cities.

Lithuanian Original

The limited edition of "Lithuanian Vodka" Original is for the celebration of the arrival of spring. The illustration is a fusion of different characters and symbols from the three main spring festivities: Uzgavenes (Shrovetide), St. Casimir and Easter. The vibrant, fresh colour palette represents these special occasions. The eye-catching and bold illustration style, inspired by traditional Lithuanian engraving techniques, is an invitation to explore the whole story. This bottle might be a proper addition to both one’s festive table and the liqueur shelf.

Lithuanian Vodka Gold. Diamond Edition

Expressing respect for traditions and rendering them in a modern manner, Lithuanian Vodka is continuing its series of limited edition vodka. This time as an inspiration served unique pieces of Lithuanian folk art – straw gardens. These diamond-shaped spatial compositions, symbolizing the order of the universe, turned into a rhythm of intersecting lines. The play of light and reflections in the overlapping silver and white rhombi recreated an intangible spatial effect. Tradition of times past began to sparkle like a diamond.

Basik

Packaging is a big part of the interaction with a product and with her work Basik, Saana Hellsten criticizes packaging that perpetuates gender stereotypes. She disassembles outdated gender norms and increases awareness of people outside of the traditional gender binary. Basik offers a gender-neutral shaving kit, where the emphasis is on the purpose rather than on the gender of the target customer. In the household cleaning products, which usually rely on gendered packaging to communicate messages about the products, Basik focuses on the function of being stackable and remaining gender-neutral.