Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.
To overcome children's resistance to food resembling medicine, the designer chose a packaging with adorable animal images and a green bottle, integrating the label for a non medical aesthetic. This innovative packaging reduces children's psychological burden. The animals' bright eyes attract attention, clearly conveying the product's eye health benefits to kids. The professional and appealing design ensures user trust, making the product both child friendly and reliable.
Continue readingThe bottle design and labels for Romance are inspired by the brand's name, with feminine curves reflecting romance. Each label features a modern Indian woman's face in a romantic situation, emphasizing the product’s cultural origin. Designed for parties and cafes, the labels use vibrant colors to evoke joy and energy. The modern 2D vector illustrations in a cubist style distinguish this product from others, which typically feature real fruit designs.
Continue readingThe packaging design for Kanade, a premium Japanese craft liqueur, draws from traditional aesthetics to reflect the product's refined, natural taste. Inspired by the concept of harmony, the design uses custom washi paper with glossy fibers, creating contrast between matte and subtle sheen for a tactile, artisanal feel. Watercolor illustrations and handwritten calligraphy enhance the handcrafted impression, while a custom typeface adds a modern yet culturally rooted identity. The result is packaging that bridges tradition and contemporary sensibilities for global appeal.
Continue readingThe Wanmu Qianjin gift set centers on Saihanba's ecological marvels, seamlessly merging Qing imperial hunting heritage with minimalist design. Gilded seals and forest motifs visualize Heaven-Human Unity philosophy and desert control ethos. By interweaving forest, seal, herb canon symbols and a sapling planting initiative per purchase, it unifies artistic value, cultural legacy, and commercial innovation, crafting a premium wellness gift with distinctive market positioning.
Continue readingThis initiative is tailored for an entity that has over thirty physical outlets in the Xi'an metropolitan area. The packaging design is delicately intertwined with the consumer experience. It artfully integrates the thematic element of time to signify the shared temporal journey of the company and its customers, epitomizing the entity's core values and prosperity. Moreover, it encapsulates the emotional resonance elicited from the consumer base. Let time not wither; may our bond be eternal!
Continue readingThis design adopts minimalist aesthetics with vivid colors. A signature oversized apple on the product packaging cover creates a striking visual. This unique feature makes the packaging stand out in any display, helping consumers easily recognize the product later. It also builds the brand's visual image, enhancing brand recognition and achieving the marketing goal of better memorability through repeated exposure.
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Day of Design features outstanding packaging design projects and inspiring packaging design products.
Voxel Printed Lamp by Jiani Zeng
Friday, 2 MayCabinet by Edoardo Colzani
Thursday, 1 MayShelving System by Nedim Mutevelic
Wednesday, 30 April
Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.