Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.
Pepsi celebrated the NFL in Mexico with a limited time offer can series that harnesses the power of the game. The approach dramatices the athletic power of the players and celebrates four NFL teams. The visual language heroes illustration within a design that showcases the passion of the national football league. The design reflects the strength and endurance of players and the pure emotion that keeps fans engaged in all game season.
Continue readingIn the heart of Ardeche, a secluded region in France, an infused liquor bottle is born. Maquera's packaging forges a direct connection with enthusiasts, introducing a container intentionally designed for a new homemade infusion after enjoying its original contents. A replaceable label overlaps a screen print, creating an asymmetry. Crafted from durable materials, it becomes infinitely reusable. This approach addresses consumer concerns, making the product stand out on the shelf while being entirely sustainable.
Continue readingThe brand identity design and packaging design for Miok is adventurous, creative, and joyful. The concept of Miok's brand identity is "Mixing", which represents the mix of milk and beer. Around the floating Miok letters, two liquid shapes are mixing into a new shape. The visual means to be bold, dynamic, and joyful to represent the beverage’s unique characteristics. The logo is the main visual element on product packaging, to make this new brand eye-catching and memorable in the market.
Continue readingThe sunlight shield visual hammer symbol is creatively incorporated into the packaging, which aligns with the brand concept of light damage resistance. The snow mountain series packaging design emphasizes the unity and playfulness of the product, showcasing the aesthetic pursuit and mastery of the designer. Furthermore, the packaging of this series is scientifically designed to improve its usage and interactive experience, promoting innovation and child friendliness.
Continue readingThe gourmet olive oil dispenser, a compact and iconic addition to the Soso family. Meticulously crafted for durability and reusability, it boasts a unique integrated opening and closing mechanism. Made from ceramic and sourced from local artisans in Andalusia and the Spanish Levant, it exudes the essence of Spanish cultural heritage with its tactile finish and aesthetic elegance. The innovative stopper ensures hermetic sealing and effortless pouring with a simple twist, eliminating the hassle of removal.
Continue readingZongchuan 1929 also serves as a unique blessing for the recipient. As a gift for the Dragon Boat Festival, it plays an important role in conveying emotions between people. The temperament and culture it presents reflect the personality and cultivation of the gift giver. Zongchuan 1929 is designed to give a sense of the bustle of Chang'an's streetscape and the warmth of its people. The unique box opening and printing process, as well as the use of sustainable paper, also reflect the brand's social responsibility as a long-established Chinese brand.
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Day of Design features outstanding packaging design projects and inspiring packaging design products.
Cocktail bar by Fw W
Tuesday, 10 SeptemberColor reference application by Varshaa Gupta & Amit Nanda
Monday, 9 SeptemberCalendar by Katsumi Tamura
Sunday, 8 September
Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.