Day of Design

HUI QIONG YANG

Packaging

Saturday, 27 May 2023

Tianmu Yunwu Tea

This is tea packaging, and Tianmu Yunwu tea is used as a souvenir for traveling in Xinchang. The packaging gift box as a whole is a two-layer pull-up structure in the shape of a mountain, and visually integrates the expression of mountains, ground, clouds, and Queen Mother's feast culture. It is not only easy to identify, but also easy to spread quickly in the market. The aesthetic design style gives Tianmu Yunwu tea product packaging a unique visual and beautiful experience.

Elena Gamalova

Coffee Packaging

Friday, 26 May 2023

Al Mocha Port

A series of packaging designs for Al Mocha Port, Saudi Arabia. Design is inspired by history, culture, and provenance to create an identity that reinforced authenticity and expertise. The packaging is clean, understandable, distinguished, and not overloaded with information, bridging the past and the present. Navy Blue, Forest Green, and Gold colors aim to attract customer attention. The coffee illustration on the sides emphasizes the attentive attitude of the manufacturer to the product selection. A flexible labeling system allows the brand to adapt the offering easily, throughout the year.

Mars Team

Packaging

Thursday, 25 May 2023

Shan Bai Nian Corn Oil

Inspired by corn, the bottle is designed into a corn shape with a bionic effect. The corn grains are finely carved and rich in grades. The outer box is simple and majestic, the corn grain shape is hollowed out on the front, exposing the golden oil of the bottle, with rich levels. The side is expressed in the form of hot embossing, with a rich feel. The box is designed as a display box type, with display effects after opening. Materials used are special paper to reduce the printing process.

Marco Ventrice

Packaging

Wednesday, 24 May 2023

Loacker Rebrand

New rebranding and pack design created for Loacker. The new logo integrates the Company's historical emblem and Mt. Sciliar which can be seen from their building windows. The goal was to communicate the brand essence: family, roots and nature. Loacker is not just a brand, is a family name. They established their first plant at 1000 mt to use the valley' spring water in their wafers. The new packaging has redefined the elements hierarchy, while the product representation becomes realistic and straightforward, offering a recognizable system on over 200 products divided into several lines.

Siwei Lai

Package

Tuesday, 23 May 2023

Wu Xing

The series of work Wu Xing use animals as a interpretation and categorize as five elements according to their characteristics. Among them, to emphasize the cycle of symbiosis in Wu Xing, designers added the sunrise and the sunset in each illustration, representing the beginning and the end of the day. The painting box is the main structure development, showing a sense of hardcover and classic. From the book-shaped box to the unfolding to the packaging structure that independently becomes the display rack. In this special package structure, each card can be fully displayed.

Ximena Ureta

Wine Packaging

Monday, 22 May 2023

Butterfly Acrobat

The tale presented by the wine label Butterfly Acrobat Amazing Edition, is the fantasy of a woman who can fly during her circus act. Mara is the mysterious butterfly acrobat, thousands of butterflies flock in a colorful torrent in the air under the stage lights, their flower shaped wings open and close to the rhythm of music, and using their delicate silk threads, they fly among the audience. The label creates a unique concept displaying great technical challenges both in design and printing requirements.

Day of Design

Tianmu Yunwu Tea

Al Mocha Port

Shan Bai Nian Corn Oil

Loacker Rebrand

Wu Xing

Butterfly Acrobat

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Tianmu Yunwu Tea

Al Mocha Port

Shan Bai Nian Corn Oil

Loacker Rebrand

Wu Xing

Butterfly Acrobat

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