Day of Design

Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Ching Wei Liu
FOOD PACKAGING
Saturday, 2 March 2024

Got One!! Wild Mullet Catch

Mullet fish roe is famous as a true delicacy. The packaging design with its premium appearance focuses mainly on the use of black as a color to visualise the fact that this fish is named for its black backside. In addition, the color concept aims to picture the specific atmosphere occurring during the fishing season, as the coastal fishing villages are then covered with the golden light of mullet fish roe that have been laid out to dry. For this reason, mullet roe is known as the black gold of the sea.

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The House of Metaxa
Packaging Design
Friday, 1 March 2024

METAXA ON-METAL

In the world of spirits, METAXA is celebrated as the smoothest spirit under the Sun and is often a gift of choice. In the premium spirits industry, gift boxes are often made of metal, most commonly in rectangular or cylindrical shapes. With METAXA On-Metal, the House of METAXA creates a metal showcase that is both curved and smooth, in an unusual shape, to echo the smoothness of the liquid. For this striking metal box, inspiration did not come from the metal box industry, but rather from metal techniques and finishes used in automobile production.

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Guilherme Jardim
Vodka Bottle
Thursday, 29 February 2024

Siberian Wolf

We designed an exclusive bottle for this brand and designed by us. The goal was to create a modern cosmopolitan brand that would appeal to a young vodka consumer and express a siberian feeling. The brand name is Siberian Wolf. In one color you can see the western part of Russia and in other color you can see the siberian part. The wold is present on the top of the map. The slogan is "Wolves don't wear collars", appealing to freedom. The shape of the bottle is elegant but very modern style. The entire design aims to express the feeling of modern Russia. The range is composed by a premium edition (blue), a super premium edition (black) and a limited edition (gold).

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Jeff Klok
Sports Drink Package
Wednesday, 28 February 2024

PROfit Sports Drink

The new packaging for PROfit launched in early 2013 evolving the brand identity and concept from a standard container to a stand-alone iconic package that is aggressive, sporty, and modern. The packaging features a sport infused container with a highly reflective and clean label with ghosted attributes. Tying the two together is a hexagonal texturing feature on both label and container.

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Asta Kauspedaite
Bottle decor
Tuesday, 27 February 2024

Lithuanian vodka Gold. Black Edition

The gold-shining “Lithuanian vodka Gold. Black Edition” inherited its exclusive look from Lithuanian folk art. Rhombus and herringbones, combined from little squares, are very common patterns in Lithuanian folk art. Although reference to these national motifs gained more modern forms – mysterious past reflections were transformed into modern art. Predominant golden and black colours emphasize the exceptional vodka filtration process through coal and golden filters. This is what makes “Lithuanian vodka Gold. Black Edition” so delicate and crystal clear.

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Reverse Innovation
WINE POUCH
Monday, 26 February 2024

ROSSO DEL VIGNETO NUOVO

Design agency REVERSE Innovation and winemakers GIGANTE have developed a pack to challenge the bad image of “Bag in a Box” wine. The innovative pouch cleverly reinterprets the classic “Bordeaux” bottle by an intriguing play of solid/empty spaces, and contrasting opaque/gloss materials. The structural design allows the pouch to remain upright while in use. Blind embossing and UV varnish are used to reproduce the distinctive terracing of the vineyard. The topography of the vineyard is then defined by the shape of a vine leaf, which is characteristic of this splendid wine-producing area.

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Day of Design features outstanding packaging design projects and inspiring packaging design products.

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