Day of Design

Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Sisidyll

The team saw an opportunity to elevate the brand from basic to life-style, focusing on its high-quality core ingredient Australian blueberries. Giving it a ‘real fruit’ feel but not in an overt way, the team wanted the brand’s quality to whisper rather than shout. This meant creating a new structural form with a clear organic influence and employing clever colour accents for the packaging. The packaging design, bespoke hand-lettered brand mark and insignia are subtle, understated and sophisticated all hallmarks of premium products in the skin care category.

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I Classici Cherchi

For a historic winery in Sardinia, since 1970, it has been designed the restyling of labels for "The Classics" wines line. The study of new labels wanted to preserve the link with the tradition that the company is pursuing. Unlike previous labels it worked to give a touch of elegance that goes well with the high quality of the wines. For the labels has been working with the Braille technique that brings elegance and style without weighing. The floral pattern is based on a graphic elaboration of a pattern of the nearby church of Santa Croce in Usini, which is also the company logo.

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Twisting Spirits

Twisting Spirits are IT geeks turned gin geeks, inspired by their data-driven background Lyon & Lyon wanted to apply it to the often traditional world of gin. TS's gins have very distinctive flavours, L&L ensured the consumer could experience each flavour before tasting it, by open sourcing their ingredient data. The labels are a result of representing every ingredient as a coloured bar, the more of it the bigger the bar. Each flavour is printed onto its own tactile embossed GFSmith Colorplan, so it feels like it tastes.

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Nuts Snack Series

Yang Jung Eun designer designed the Nuts Snack Series packages for her client Gilim, a nuts company. The packages are illustration-driven design in order to provide customers an idea about the taste of the products to help their purchase. The designer made the nuts characterized and composed a fun composition with the material image as an illustration. And she did a graphic work and title lettering with computer programs. The Nut Snack Series was the first design in the nuts product to be tried with illustrations only and it has quickly become one of the most popular products in Korea.

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Ferratus Sensaciones

The metal-inspired design made by the artist Emeric Minaya, it's an exercise in style where the author connects the meaning of the word Ferratus, " Made of iron," with the design of the Brand image. Multitude of metallic lines in silver, embrace in a vibrant way the wine contained in the bottle, wrapping to this, in an elegant dress of metallic lines. The design of the graphic image, as well as the Winery, combines a message of tradition and passion for wine, with the modernity and contemporaneity of its audience.

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Kosh!

Kosh! is a newly launched Indian oats brand by Future Consumer that aims to establish itself as India's 3rd grain after rice & wheat. For the packaging, the studio drew inspiration from Indian street typography & vintage industrial wholesale packaging, reimagining it in a modern context to establish a grass-root familiarity towards an unfamiliar grain. The concept adopts a fresh approach towards transparency by flipping conventional food package formats & bringing helpful nutritional information often lost in the fine print of the back-of-pack to the forefront.

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