Day of Design

Lux re-launch in Japan

Taking the strong equity of the LUX brand identity, JDO created a new and highly animated device by way of the ribbons marque. The gold ribbons reflect pure glamour, ooze confidence and luxury and are both bold and impactful. The two sub ranges of Shine and Damage Repair are easily differentiated through the base pack colour with pink and bronze highlights. On shelf the LUX range combats the clutter with an elegant and refined presence. JDO team: Ben Oates, Sara Faulkner, Robyn Stevenson, Melanie Wilson, James Davies

CHARLING by BOLLLICINE

The BOLLLICINE bottle is the perfect environment for the Sparkling Wine becase the spheric body allowed to less product to be in contact with the glass surface, because the bottle is fully covered by a gummy black coating and because the short nech allowed to put less oxigen inside so the wine in the BOLLLICINE 0.75 liter bottle stay as in a Magnum (1,5) liter wher the proportion of wine comparing to the oxigen is more in advantage for the wine.

Quilmes Metal Bottle

This packaging changes its graphic under an ultraviolet light, when the "spirits of fun" appear. The ghaphic proposal consisted on covering, with a texture of little silver mosaics, the body of the bottle. The coldness of the material was counteracted and its lightness was taken to the extreme. These mosaics alter the chromatic palette in the central part creating, with different blues, the letter “Q”, synthesis of the beer logo. The ink used imposed that no other ink can touch it. This limitation was overcome thanks to the “kaleidoscope” design; its internal lines form the silhouettes.

MediaDevil Artisanpouch Packaging Design

The Artisanpouch has been designed economically in regards to both its design and manufacturing. The packaging is environmentally responsible, using the minimum amount of packaging materials, whilst still being able to incorporate the biggest size devices in the mobile market. Another important factor to consider was to ensure the packaging worked well in a variety of sizes, and would efficiently use any retail space it was placed in.

Lithuanian Vodka Gold Limited Edition

The special edition of Lithuanian Vodka Gold designed with modern ethnographical symbols is an unexpected link between yesterday and today. The old ethnographical symbols – oak leaves and lily flowers – have been revived. In the Lithuanian folklore lilies are associated with femininity and oak – with masculinity, strength and courage. Therefore the female and male elements are intertwined in the design, while the Lithuanian spirit is emphasised by the colours of the Lithuanian flag – yellow, green and red

oi1 for Candiasoil