Day of Design

Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Jus Cold Pressed Juicery

The logo and packaging were designed by local firm M — N Associates. The packaging strikes a right balance between being young and hip but also somehow handsome. The white silkscreen logo looks contrasting against the colorful contents with the white cap accenting it. The triangle structure of the bottle lends itself nicely for creating three separate panels, one for the logo and two for information, especially the detailed information on round corners.

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LiCha

Licha, a local tea brand in Taiwan, is inspired by “the affection of gifts”.The brand expands on the idea of sending gifts by creating western-styled sophistication, integrating the classic and the chic, and highlighting characteristics of different products with bright and colorful packaging, thus promoting the fine teas of Taiwan to the world.

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Create Your Own Moon

The project is a creative twist on traditional Chinese moon cake. Celebrating family reunion during Mid Autumn festival, the project aim to provide a more interactive gathering experience. The core of the project is a sturdy yet delicat acrylic box containing a custom made, round shaped moon cake, honey spray, and small test tubes of edible colour sugar powder. While mooncake centres in the box, display angle of the small bottles is easy to pickup on the side. Honey spray acts as an adhesive, and user can then sprinkle colour sugar on top to create their unique moon.

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Amaro 33

The aim of the client with this NPD was to enter into the high-priced liqueurs segment, expecting to be seen as simple yet different. The inspiration came from mixing the classical codes of this type of drink with a contemporary touch to attract young consumers. As a result, it is used a hip flask as a base, which was modelled in shape and details with texture on the front and back, and a label that in daytime looks minimalist and at night, glows in the dark illuminating the brand.

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Frangi

The glass bottle of minimalist style is matched with a light golden cap of iris. The flower is shining and sparkling in the middle of the crystal acrylic cylinder. Iris is a spiritual symbol of the enterprise, and the designer tries to keep the figure concrete so as to maximize the value of the brand. The designer creates the figure inside the cap based on the three petals, calyxes, and stigmatic lips in each flower, and piles them up into a tridimensional model in a decussate way. The cap of the bottle makes the whole package an artistic creation.

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Kisseal

The name of Kisseal is from a pop song and every single letter is symbolized in the artwork into flowing shapes just like the aroma of coffee.The illustration of the bottle is from 2 famous artists, Marco & Stefano, twin bothers from Turin Italy.It is believed that the inspiration comes from stained glass window of churches and the style is Pop Art, which endows the package with a high identifiability and a strong feeling of aesthetics. The designer makes a perfect adjustment of the illustration for the package. As such, the pop graphic design builds up a young and entertaining brand image.

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