Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.
The image of Stumbro Starka was changed in essence by creating a whole from its parts: from the new, uniquely-shaped, dark glass bottle adorned with raised calligraphy and the rich label which tells the legend of the beverage, to the bottle stopper decorated with an oak leaf wreath. The stork character appeared as a symbol of recognition. Caught in the unexpected role of a hospitable innkeeper, the stork became an intriguing and appealing narrator for the story.
Continue readingAnnandale Distillery wanted a branded look for two variants of its new make spirit called Rascally Liquor. The two variants are the immature and unsophisticated spirits that become Single Malt Scotch Whisky. Their characters are outgoing and a bit rogueish, so the idea of "releasing the rascal within" was developed as part of the brand's positioning. The consumer lets out the rascal from the bottle and from within themselves when they taste the product.
Continue readingThe design inspiration is from the poetry "drinking" of the poet Tao Yuanming in China. "I built a hut beside a path, But hear no cart or horse, You ask how this can be? A distant mind is a far off place Picking mums by the eastern fence I lose myself in the southern hills. The mountain air, the sunset light, Birds flying home together. In this there is a truth To know, but not to say."subwayThe bottle of the white spirit be designed by drop-shaped with the tippler image, what express the means of "one white spirit.
Continue readingThis project was one of my rebranding project in a class. I decided ‘Conair’ as my project name and this company will sell hair care products. I hoped to make a unique design that anybody can recognize without looking at the actual product. I designed woman's long hair as a packaging example in order to show the curled hair.
Continue readingSUMO -Super Monument- is a Japanese brand for leading people to wonderful life. "GEKKOYOKU" is a bath salt which was given the energy from new moon. For a packaging design, I focused images of Moon, Spiritual thing, a little Japanese traditional style, and quite new design. Especially the circle drawing on tag, it can be reflected light of moon. That light gives people energy of moon.
Continue readingThe most unique thing about this project is the rich history of the trademark in question, which should have been taken into account while working on redesign concepts. This brandy enjoys a rather numerous group of loyal buyers, whose perception of the product ought to be considered during the development stage. Thus the famous brandy got a new packing design, which is in many ways similar to the old one but with a more attractive and modern feel.
Continue reading
Day of Design features outstanding packaging design projects and inspiring packaging design products.
Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.