Day of Design

Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Precious Pastries

The customer Zhenyuantang is a century-old traditional Chinese medicine brand. Bazhen Cake is a special pastry that has eight kinds of precious Chinese ingredients added. The product packaging is mainly in the shape of a crane, and the perfect combination of the outer box and the paper handle forms the shape of a crane, which is environmentally friendly and cost-saving. When the box is opened, the top forms a complete picture, and the combination of different sides of the four packages form a complete picture.

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Red Gladiolus

The nuts gift box shaped after a pine cone creates a visual connection with the brand logo while symbolizing the positive meaning contained in the brand concept, which is convincing in its distinctiveness. Its red and rose gold colorway, completed with multiple detail designs like the paper textured like velvet and the lambskin buckles, shows a fusion of tradition and modernity to highlight the product quality, working well in visual merchandising that can captivate target consumers.

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Jelly Fresh

The use of the newspaper boy's photograph in association with the typography, layout and graphic elements, attempts to create a connection with the consumer and also to present the brand in a fun and unique way. The design follows a modern and clean premise, in order to stand out from other brands packagings. Also, the project's color palette is an aspect that could highlight the packagings in the shelves or that could incite some curiosity in the buyers.

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The Coffee House

The Coffee House logo shows off the simplicity and hospitality that coffee can offer, in combination with a clean and modern design. The project's color palette also highlights the product's qualities, such as comfort and great flavour, and could make it more appealing to the public eye. The use of the coffee beans as a graphic design element can help the buyer to easily understand what it is.

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Argan Life

The designer was commissioned to develop sustainable packaging for a mixed range of hair and skincare products. The project challenge was to use one size of packaging for three different-sized products. This required some clever internal cardboard engineering to support the products inside the single-size tube. The cardboard tubes were printed offset with black plus two spot colors, a spot UV varnish, and all over satin aqueous varnish. The lid labels were printed in two colors on a self-adhesive stock.

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Hei Hu Hall Incense

Parting from the traditional sales mode found in a factory, the business changes to a self-owned brand, releasing twelve special package designs, based on five auspicious beasts in the religious belief in Taiwan. There are three series in the package: Worship to Gods, Memorial to Ancestors, and Taste of Incense. By fusing arts into traditional Taiwanese incense products, we hope to foster people's understanding of Taiwanese auspicious culture.

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