Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Slimram Slimming Waist Probiotics

Slimram

Slimram is packaging for a probiotic supplement intended for waist slimming in women. The box shape follows the curve of a female waist, so the product function is shown in a direct way. Varied patterns on the surface refer to changes in the human microbiome. The brand blue is combined with bright secondary colors. The box is made of recyclable PET and measures 80 by 39 by 160 millimeters. Laser hot stamping and embossing are applied to the surface. The design aims to set the product apart from standard probiotic cartons.

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Challenger Alcoholic Beverage Packaging

Challenger

Challenger is a packaging design for a pair of spirits bottles. The design draws on two classic Chinese mythological stories, Nezha in the Dragon Palace and Wukong in the Heavenly Palace, and conveys a spirit of daring to challenge. The bottles are orange and blue and carry themed illustrations. The box is dark blue with gold rims, and elements representing Wukong and Nezha are printed on the front with embossing and gold stamping. The box opens as a double door at an oblique angle of 60 degrees and then stands upright on a flat surface.

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Itsso Slimtissue Tissue Package

Itsso Slimtissue

Itsso Slimtissue is a premium facial tissue package with a slim cylindrical body. The shape is inspired by bamboo, with a narrow stem-like body and a curved lid. The main body is made of specialty paper, which allows printing across the full 360 degree surface for clear branding. The tissues are made from 100 percent bamboo pulp in two layers. The package is light and slim, so it is easy to carry and fits car cup holders. After the tissues are used, the case can be reused in more than 50 ways, such as a storage box or a pencil holder.

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Heritage Chinese Liquor Packaging

Heritage

Inheritance is a packaging design for a Chinese liquor. The glass bottle has a minimalist form that combines round edges with a square base, echoing the traditional idea that heaven is round and the earth is square. The bottle cap is shaped like the hat of Su Dongpo and is easy to grip and open. Six illustrations narrate stories of the Three Su family and the values linked to it. The outer box is made of premium cardboard with embossing and UV coating. The design aims to present Chinese cultural heritage to consumers.

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Le Chateau XO Luxury Cognac

Le Chateau XO

Le Chateau XO is packaging for a cognac. The glass bottle has sharp geometric lines and a flattened profile that supports a firm grip. The base helps balance the bottle during pouring. The neck is finished with a gold metallic profile, engraved and knurled for texture, and topped by a dark closure with metal trims. The presentation box is clad in printed, embossed and foiled suede, with a light cream interior, a gold trim and dark wood grain outside. A booklet is held inside the box. The design aims to give the cognac a clear and elevated presence.

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The Enchanted Forest Packaging

The Enchanted Forest

Label and packaging design for Blue Lagoon distillery, New Caledonia a small distillery of the islands, and their rum bottle, The Enchanted Forest. It is a uniquely crafted white rum characterized by gentle vanilla aromas, distilled from a variety of sugar cane produced by farmers in Southern Caledonia. The objective was to create a label design that conveys the quality of the brand and creates an emotional bond with the customers in a highly competitive market. The overall feeling of the packaging is about the intertwining of tradition and modernity.

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