Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Discover 1029 award-winning designs tagged Packaging on Day of Design.

Jianlibao Wepop Sugar-free Sparkling Water

Jianlibao Wepop

Wepop is packaging designed for a sugar-free fruity sparkling water. The PET bottle has a simple shape that becomes narrower towards the top. A silk-screen matte film gives the surface a stable grip and a soft feel. The typeface uses a pixel effect, and each character is split into separate strokes that act as building blocks. Fruits are illustrated in a pop art style, with contrasting colors of high purity marking the four flavors. The packaging aims to present a healthy drink to young consumers.

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The Soul of Maotai Flavour Wu Packaging Design

The Soul of Maotai Flavour Wu

Wu is a packaging design for a high-end Maotai flavour liquor. The bottle is shaped like a drop of liquid, expressing the idea that the liquor inside is a refined essence. The glass surface is glazed and the logo is gilded. The outer box is made of natural wood carved with a water grain pattern, which echoes the bottle form and can be recycled. A wood carved glass mould was used in production. The complete set measures 260 mm wide, 140 mm deep and 300 mm high. The design helps buyers understand the character of the liquor.

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The Meaninghall Tea Biluochun Tea Package

The Meaninghall Tea

The Meaninghall Tea is a packaging design for Biluochun green tea. Biluochun is a green tea produced in Luxiang, a small town beside Tai Lake in Suzhou, China. The packaging is made of special art paper with a mottled texture that recalls the old walls of the town center. Simple line graphics combine the symbols of the mountain, the lake and the hall into one landscape image. Hot stamping is applied to express the natural character of the tea. Elaborate illustration is avoided, so the local culture is presented in a calm and contemporary way.

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Holiday Gift Set Packaging

Holiday Gift Set

Holiday Gift Set is a packaging design for a collection of consumable holiday gifts. The set contains an 80 g chocolate bar, a 40 g herbal tea package, a 200 g jar of natural honey and a 140 g cinnamon scented candle. The illustrations are inspired by Zemyna, the Lithuanian earth goddess, shown here as a modern figure wearing sneakers and headphones. The long white hair of the goddess recalls snow and familiar festive images. A muted natural colour palette reflects the ingredients. Offset, flexography and digital printing are used.

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Woman Flower Cosmetic

Woman Flower

This collection is inspired by the exaggerated clothing styles of medieval European ladies and the bird's eye view shapes. The designer extracted the forms of the two and used them as creative prototypes and combined with product design to form a unique shape and fashion sense, showing a rich and dynamic form.

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Songhua River Rice Package

Songhua River

Songhua River Rice, is a high-end rice product under SOURCEAGE Food Group. As the traditional Chinese festival - the Spring Festival approaching, they design through a beautifully packaged rice product as gifts to customers of the Spring Festival gifts, so the overall design needs to echo the festive atmosphere of the Spring Festival, highlighting the traditional Chinese cultural elements and auspicious good meaning.

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Wiseman Beer Beverage

Wiseman Beer

Wiseman Beer is a packaging design for a bottled beer aimed at young consumers in China. The bottle is made of glass and plastic, the cap is made of metal, and the label is made of paper. A bold red and white icon is applied directly to the bottle, and a large red area expresses energy and passion. The packaging measures 230 millimetres in width, 60 millimetres in depth and 60 millimetres in height. The intent is to give beer packaging a modern look that matches the free and playful character of young people.

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Mitu Sonic Electric Toothbrush

Mitu

Mitu is the packaging for a sonic electric toothbrush designed for children. The box is made of paper and contains no plastic. Cartoon elements and children illustrations cover the surfaces, so unpacking resembles the reading of a picture book. A pull-out drawer reveals a sequence of images that moves from tooth decay to dental plaque and finally to shiny teeth as the box slides open. After unpacking, the box can be kept as an illustrated book or a toy. The packaging protects the toothbrush and helps children build interest in brushing.

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Happy Ginger Ale Beverage

Happy Ginger Ale

Happy Ginger Ale is a packaging design for a ginger beverage sold in aluminum cans. Each can measures 115 millimeters in length, 66 millimeters in width and 66 millimeters in height. The main visual is a hand drawn illustration of four characters named Ginger Man, Ginger Lady, Ginger Grandma and Ginger Kid. The four figures represent men, women, older people and children. Each character holds a can and shows a satisfied expression. The simple and lively style aims to build an emotional connection and to invite consumers to taste the ginger flavor.

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Yagumitan Honey Packaging Design

Yagumitan

Yagumitan is a packaging design for high-end wild honey. The product name refers to the honey seeker in the valley. The glass bottle is shaped with diamond-like cut facets that express the scarcity and the quality of the honey. Colored glass is used to bring out the color and the texture of the honey inside. The outer box is formed as an undulating valley, and the gap between the valleys takes the shape of a compass to suggest searching. Contour lines and mountain cuts represent the cliffs where the wild honey is collected.

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Darin Korean Health Food Store

Darin

The 'Darin' is designed to free modern people from reluctance to Korea's traditional health food products in the fatigue society, featuring simple, graphic clarity in delivering packages to the sensibilities of modern people, unlike the undesigned images that have been used by traditional Korean health food shops. All designs are made from motifs of blood circulation, visualizing the goal of providing vitality and health to the tired 20s and 30s.

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Love&wash Packing

Love&wash

Love&wash is a packaging design for a range of laundry products, including washing powders, washing gel, capsules and stain remover. The concept expresses care through a simple metaphor of clothes that embrace each other. On the label of the powder for colored fabrics, an orange T-shirt and a denim shirt hug. The letters of the logo are pressed together to repeat the same idea. Background colors separate the products, while blue typography suggests freshness and purity. The packaging is made of cardboard and plastic, and biodegradable materials are planned.

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