Packaging

Discover 1029 award-winning designs tagged Packaging on Day of Design.

Designer / Brand: Jing-Yi Li Project: Incense Packaging Tag: Packaging

Hei Hu Hall Incense

Hei Hu Hall is a set of incense packaging designs created for a Taiwanese incense producer. Twelve package designs are grouped into three series: Worship to Gods, Memorial to Ancestors, and Taste of Incense. The artwork is based on five auspicious beasts found in traditional temples in Taiwan, including the Kylin, the Chinese Phoenix, the Spirit Turtle, the Dragon and the White Tiger. Abstract lines and geometric characters form the patterns. Box sizes vary with the incense inside. The design aims to renew a traditional industry and share Taiwanese auspicious culture with younger people.

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Designer / Brand: Wen Liu Project: Alcoholic Beverage Packaging Tag: Packaging

Nianfenyuanjiang Gu3o

Gu30 is a bottle designed for baijiu, a traditional Chinese spirit. The design continues the Nianfenyuanjiang product line and keeps the established bottle shape and the dragon motif. The bottle is made with sarin, a bright and transparent material, so the carved dragon texture appears clearer and the liquid inside is easier to see. Glass, plastic, acrylic and paper are used in the packaging. Imperial elements recall the long brewing history of the distillery. The design aims to place the product in the premium segment of the baijiu market.

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Designer / Brand: Angela Spindler Project: Skincare Tag: Packaging

Argan Life

The designer was commissioned to develop sustainable packaging for a mixed range of hair and skincare products. The project challenge was to use one size of packaging for three different-sized products. This required some clever internal cardboard engineering to support the products inside the single-size tube. The cardboard tubes were printed offset with black plus two spot colors, a spot UV varnish, and all over satin aqueous varnish. The lid labels were printed in two colors on a self-adhesive stock.

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Designer / Brand: Antonia Skaraki Project: Coffee Packaging Tag: Packaging

Yebuna

Yebuna is a packaging design for a range of roasted coffee blends. The identity draws on Ethiopia, the birthplace of coffee, and on the Amharic word Yebuna. A logo framed by parentheses refers to the journey of coffee from origin to cup. Bold vertical typography improves visibility on the shelf, and vivid colors inspired by African rivers, mountains and sunsets distinguish each blend. The coffee is held in durable resealable bags that preserve freshness. Advanced printing reproduces precise gradients and rich tones.

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Designer / Brand: Wei Sun Project: White Wine Packaging Tag: Packaging

Flow

Flow is a packaging design for white wine that encourages moderate drinking. The bottle is shaped like an hourglass and is made of transparent double-layer glass. The simple outer layer allows the inner hourglass container to be seen. A scale in milliliters is marked on the bottle surface. The hourglass form makes the drink flow slowly, so pouring takes longer and the poured amount is easier to control. The outer box is made of transparent PVC. Flow links drinking with the passing of time and reminds people to value health.

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Designer / Brand: Wen Liu Project: Alcoholic Beverage Packaging Tag: Packaging

Dream of the Blue Manual Class

Dream of the Blue Manual Class is packaging for a premium baijiu, a traditional Chinese distilled spirit. The bottle has a teardrop shape and is finished in dark blue with metallic gold. The glass is sandblasted and then coated with hammer finish paint, giving a soft and warm surface similar to cellar mud. Engravings show an arch from the Classical Gardens of Suzhou and twelve key moments of the brand. The presentation box combines blue variegated leather with wood textured paper and hot pressed detailing. A four code system protects the packaging against counterfeiting.

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Designer / Brand: Gentlebrand Design Team Project: Wine Packaging Tag: Packaging

Giossa

Giossa is a premium glass bottle for Prosecco sparkling wine. With this design, Gentlebrand pays homage to its territory and the Valdobbiadene hills, part of Unesco. The inspiration comes directly from the vineyard, clearly represented on the bottle with engravings of leaves, branches and grapes that make the bottle unique. Every detail is carefully thought to ensure feasibility from an industrial and technical point of view, without compromising the aesthetics. Giossa name originates from the Venetian dialect and means drop, recalling dew-making grapes shining in the morning sun.

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Designer / Brand: YongQing Liu Project: Packaging Tag: Packaging

Hongxinlong Tea

This is a New Year gift box. It presents the extensive and profound Chinese character culture. The gift box is made of paper pulp, and the tea leaves are stamped into Chinese characters through the membrane. The packaging combines tea culture and Chinese character culture. Every word is a blessing. These are all good wishes for the recipients. This is an innovation for tea packaging.

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Designer / Brand: PepsiCo Design and Innovation Project: Food Package Design Tag: Packaging

Lay's More Belgian Really Impossible

Lay's More Belgian Really Impossible is a limited edition packaging design for potato chips sold in Belgium. The packaging presents two new local flavors developed with Brussels Ketjep. Belgian consumers were invited to submit design concepts with a strong local character, and the two most voted concepts were featured and credited on the packs. The approach responds to a snack market in which local brands offer relevant flavors and claims. The design aims to retain current buyers of the Lay's brand and to attract new ones.

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Designer / Brand: Tang Shengxing Project: Tea Packaging Tag: Packaging

Xinjihao Bingdao

Xinjihao Bingdao is a packaging design for a Pu'er tea grown in the primitive forests of Yunnan Province in southwest China. The theme of the design is the harmony between forest residents and nature, where people, animals and plants coexist. The red box refers to the acidic red soil in which the tea grows. Chinese calligraphy characters are used to express the strong taste of the tea. The packaging is intended to convey the natural flavor of the tropical rain forest and to give the tea a clear oriental character.

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Designer / Brand: Alan YanLun Wu Project: Mooncake Packaging Tag: Packaging

Lantern Transformation

Lantern Transformation is a mooncake packaging tin created for the Mid-Autumn Festival. The container is made of food safe tinplate, formed by precision stamping and seamless welding. The exterior carries hand painted bird and flower motifs, protected by a water resistant coating. After the mooncakes are eaten, the lid is flipped and clicks into place as a lantern shade. An integrated lighting module is then switched on, and the empty tin becomes an ambient lamp. The tool free change extends the life of the package and reduces waste.

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Designer / Brand: TIGER PAN Project: Maojian Tea Tag: Packaging

Zhong Yuan No 1

Zhong Yuan No. 1 is a packaging design for Maojian tea, a traditional Chinese tea grown in terraced fields. Because the flavor of the tea is light and mild, the package is kept subtle and refined. The tea can is made of tinplate with embossing and gold stamping, and matte and varnish finishes are combined. The capped shape of the can recalls a tea picker wearing a hat. The outer box is made of customized paper and is closed by a shaped belt inspired by the window frames of old tea farmer houses. Real tea leaves decorate the belt.

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